No matter how i layout the illustration with the text, it just doesnt work. It doesnt look right. Above ive tried changing the clean vector shapes to a more ragid illustrative look that the screws have. However as can be seen above this still doesnt work, no matter how i lay it out.




I think this is looking better compared to the grided look below. This play with shape is much more appealing to the eye. Now i need to play with layout to see how i can make the pages look more visually interesting.

Started to look at other ways i can present the information that isnt so grided but is a bit more playful with shape and form.
Also griding how text can be presented beside the information. However this visually isnt working. The illustrative tone conflicts with the clean look of the layout.

Ive started playing with how the information can be presented on a page. Keeping in tone the illustrative feel but also trying to bring in this cleanly designed info graphic look.

So begun taking the research and now looking at how i can present this on a page using grid and with the images ive created. To begin with im just using the generic typeface, helvetica, just to get everything set out and see what i think. What i think so far is poor. I don't know whether its because theres a lack of text but its not working at all. Maybe its because of the relationship between the type and the image, maybe the image isnt working or its because i simply need to change the typeface im really not sure.

Began drawing my nail and screw city and i quite like how it looks. Not sure how this will work in my catalogue though
With the catalogue being aimed at teachers that are stressed from having to know this i thought i could play with the idea of a city of nails and there being a sole man that has to take them down. I think this could be humerous to play with.

Begin to look at ways i can catagorize and organise information on a page and on possible posters. Also looking how i can make it visually interesting playing with image and type.

Two typefaces ive created, i think the below one is more visually pleasing. The above looks like its aimed more at children whilst the below has a sophisticated look to it.

Using a grid i can keep the x height the same and the descenders and ascenders the same.

Above working on my food tech typeface.

The B on the left visually looks better then the right as it plays with negative and positive space. It also uses less objects which makes it more interesting.

Going back to my typeface design to extend the one typeface i did im going to create a series of typefaces. The current typeface looks at tools used in Resistant material classes.

I'll create one for:

Food Technology.

Materials used in resistant materials.

Circuit symbols used in Electronics.

In total i'll have 4 typefaces surrounding design and technology. All will have upper and lower case and punctuation.

Since ive expanded the brief ive re-written it. Theres nothing to say i wont take this further when ive created the typefaces.

Above i've reduced the size of the type and centered it more which I think helps make it more readable. Also put the pattern behind the border to help make the dark blue stand out and help to give some hierarchy. I see it as border, type, pattern. Which is what i'm hoping for.

Right ive put clear borders around the labels, ive also changed the type and icons to black to make them stand out and ensure its clear.

Ok so i sent the ideas i have to Laura and this was the feedback she gave. So Laura wants borders around the labels, i do feel like i'm going to be copying the existing labels completely which is a massive shame, i secretly was hoping she'd like the type driven one.

Rather then numbers i thought image icons would be more engaging to represent how many of each product is in the cabinet.
Aside from the below image i thought id best play it safe, after all it is only labels Laura is currently after. They need to be clear and to the point and with Laura being quite straight forward i thought something 'pretty', and clear might be a better approach.

I kept the typeface the same as i think it works as it is. Its bubble style relates to children well and its very legible.
After creating my typeface i thought it might be interesting to create one for a food tech room, so i began playing with imagery and type and created the above. The worry is, legibility which i don't think is too great.

Above are the images Laura sent to me for the existing labels. The words are the same for all the coloured areas.

Above is my live brief and the email from the teacher instructing me about the brief. The brief's very straight forward and wont take long, im hoping that aslong as this goes well more brief's will follow.

Bringing in a circle seems to make the layout suddenly more interesting. Playing with geometric shapes will be interesting as i progress. Still uncertain whether any images will be in the composition.