Tuesday, 18 May 2010

A rather robotic looking typeface called News Gothic MT, i find it readable but not right for the tone of voice for this work.
Hoefler text, another serif typeface i like but i think cochin has a more traditional look to it which fits into context with what the text is actually saying about Lonsdale and its past.
'Eurostile' is quite robotic looking, a very lineal typeface unlike century gothic which has very rounded letter forms. I prefer century gothic it isnt as 'stiff' as this typeface and looks more relaxed.
The above typeface is Cochin which has a very traditional look to it. I do like it as a typeface but don't think it fits the tone of voice of the rest of the page. Think i'll take this one to the next crit to get a opinion.

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